When Contemporary meets street style, and when fashion meets your lifestyle. LSR is a brand that offers you fashion to stand out in. When wearing sweat suits typically people love to be comfortable, LSR stands by the comfortable feeling as well as looking good at the same time. We offer Men and Women clothing that have a unique color scheme and fashion concept. LSR wants you to look good with out trying so hard. Men and Women can pair LSR with some of the top accessories. A woman with designer shoes, Men with their favorite kicks and walks Fifth Avenue effortlessly. If its one thing New York is known for, it is its fashion sense. We’re based in the fashion capital New York City.